A B2B platform was selling fake products in the name of Adani Wilmar Limited’s brand Fortune. As soon as the company came to know about this, it has taken strict action against the B2B platform. Adani Wilmar has filed a police complaint against the B2B platform. Let us tell you that Adani Wilmar is a company of Adani Group and it sells many products including edible oil under the name Fortune brand.
Counterfeit products caught during the survey
The company told that the representatives have caught this error during the regular survey in the market. Adani Wilmar said that it has lodged an FIR against the B2B platform for selling counterfeit products through an investigating agency at the Badalpur police station in Gautam Budh Nagar district. The company said that after the complaint, the police raided the warehouse of the B2B platform. During this, a large number of fake products bearing the Fortune brand name were seized.
These products were seized in the raid
The products seized by the police include 126 bottles of Fortune Kachi Ghani Mustard Oil (1 litre) without caps, 37 spurious bottles of One Liter Refined Oil and 16 bottles of Fortune One Liter Mustard Oil. Taking this matter seriously, the company is talking to the administration for strict action against the accused by identifying the source of making fake products.
According to the statement, the company initiated a thorough investigation of the reported products, which found significant discrepancies in batch code details, counterfeit QR codes and various packaging materials. In this way the products were confirmed to be fake.
Adani Wilmar shares
The shares of Adani Wilmar were listed on the stock market in February 2022. The journey which started from just Rs 221 had reached Rs 878.35 at one time. The same Adani Wilmar Adani Wilmar’s share was listed in the market on February 08 at Rs.221. Its listing was done at a discount of 3.91 per cent compared to the issue price. At present, the shares of Adani Wilmar are at Rs 400.50.
What does the company sell?
Adani Wilmar is a 50:50 joint venture company between Gautam Adani-led conglomerate Adani Group and Wilmar Group of Singapore. The company sells Fortune brand of cooking oil. Apart from cooking oil, it sells food products like rice, wheat flour and sugar. The company also sells non-food products such as soaps, handwash and sanitizers. It is one of the largest FMCG companies in the Indian market.